Participatory Online Marketing - by Scott Krahling
If we don't evolve we die. I think that's a commonly excepted idea. Today we see social media as the new evolution in our marketing but it's hard to pinpoint exactly why or how it works.
It is helpful to think about this evolution in the context of the overall evolution of the economy.
The participatory concept isn't new. It involves having a relationship and interaction in the decision making of the businesses that you work with and it's actually as old as economies themselves.
I recently participated in a webinar with leading marketing experts about the ... Continue Reading