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Posted: 03/16/2010 04:32 pm

From Mashable - How PR Pros Are Using Social Media for Real Results

The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the web, you get business-critical information about key people and companies. See how it works here.

PR professionals use social media every single day to get the word out about clients, to communicate with customers and to respond to questions or problems. Twitter, FacebookRead More »

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Posted: 03/10/2010 02:27 pm

From Mashable - Google vs. Yahoo: Who Has the Right Social Strategy?

The Social Analyst is a weekly column by Mashable Co-Editor Ben Parr, where he digs into social media trends and how they are affecting companies in the space.

Facebook; Twitter; LinkedIn; YouTube; Wordpress: these companies, built from the ground-up, are mainstays in social media. None of them were created by a large tech company, and all but one remains independent.

It's an interesting phenomenon, when you think about it. Large tech companies have had limited to no success creating their own social media home…    Read More »

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Posted: 03/09/2010 04:40 pm

From Mashable - How Companies Are Using Your Social Media Data


Companies are mining the social web to build dossiers on you. Information posted publicly on blogs, Facebook, Twitter, forums and other sites is fair game. It is yet another reminder that people need to be aware of what they are posting on social networking sites and to whom they're connected.


Jules Polonetsky, director and co-chair of the Future of Privacy Forum, said online users have no clue that a comment they made on a blog is being added to a database for…    Read More »

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